YOUR CIRCULAR JOURNEY
Explore Otura's circular strategy for business transformation and product design innovation.
our 4•step strategy
1
CIRCULAR QUICKSCAN
1 • Circular quick scan outcomes to action plan
2 • Practical workshop(s) sustainable business to find value proposition & lost-analyses
3 • Eco-design directives training to project plan
4 • Budget calculations
Your take aways: A unique and customised roadmap for your circular transition.
3
CIRCULAR TRANSITION
1 • Circular design visual direction
2 • Storytelling
3 • Demounting and maintenance instructions
Your take aways: Appealing communication regarding the elaborated transition aspects for general communication
and CSRD reporting.
Visit the side of production(s):
1 • Report on the current situation
2• Spotting of risks and opportunities
3 • Circularity first training sessions
4 • Intern and stakeholders interviews
Your take aways: A company-tailored insight for opportunities and possibilities to create the circular roadmap.
CIRCULAR ROADMAP
2
1 • LCA (Life Cycle Analyses)
2 • Circular product design(s) by Rianne Koens and eventually related designers network.
3 • Circular updates on current collection
4 • Circular design work sessions
5 • Apply for financial support
Your take aways: An elaborated transition within the company and the collection as a foundation for the future.
CIRCULAR VISIBILITY
4
how we work
In this video, we'd like to explain how we'll approach the sustainability strategy with you. We have four steps outlined: the quick scan, the roadmap, the integration, and finally, making it visible. Below, you'll find this visually explained.
our sustainable initiatives
With the knowledge we have today on how products impact the environment we can transition from products that have a linear lifetime to products which can be taken back into the chain. Feltouch already made a great step towards responsible manufacturing by using at least 50 percent recycled pet bottles and avoiding rest material as much as possible. Cutting material during production, however, is unavoidable. Together with the automotive industry felt production is facing 5 ton of waste material monthly. This is going to the stake now, which in this case, is a waste of material and harms the environment.
ZERO BURN
RETHINK SOFTLY
Rethink Softly is a collaborative initiative bringing together designers from diverse disciplines, academics, companies, manufacturers, and material researchers to fundamentally rethink the creation of soft seating furniture—eliminating the use of harmful virgin polyurethane foam.
Otura initiated the Zero Burn project for Feltouch Acoustics.
Rianne gave us the insight that by processing both the cutting waste into new products and taking back sold products, we are one step closer to circularity.
Seref Ozer, Feltouch
“
”
SUPPORTED BY
Sustainable projects by Otura have already found financial support from:
CREATIVE FUND NL | CONSULATE OF THE NETHERLANDS, TURKEY | CULTURE EINDHOVEN | GROEIFONDS
book your free call
If you want insight into how you can take the first step towards sustainable business, book your free, no-obligation appointment now and we will be there.